Topic

Shopify subscriptions

How subscriptions work on Shopify, and how to set them up properly.

• How to Add Subscriptions to Your Shopify Store Start here

  A practical walkthrough of adding subscriptions to Shopify — selling plans, choosing an app, pricing the discount, and the decisions that are hard to change later.

• Prepaid vs Pay-As-You-Go Subscriptions: Which to Offer

  Prepaid takes cash up front and kills mid-term churn. Pay-as-you-go converts better. How to choose, and why prepaid matters more where mandate limits apply.

• Shopify Selling Plans Explained (Groups, Policies and Contracts)

  Selling plan groups, delivery and billing policies, pricing adjustments and subscription contracts — what each object does and how they fit together.

• How to Set Up Subscribe and Save on Shopify

  Subscribe and save converts better than any other subscription offer. How to set the discount, pick frequencies, and present it so people actually take it.

• How Subscription Checkout Works on Shopify

  What happens between a customer selecting a plan and a subscription contract existing — and the checkout details that quietly cost you signups.

• Choosing a Shopify Subscription App: What Actually Differs

  Subscription apps look alike on the listing page. The differences that matter are where contracts live, whose billing runs, and what happens when a payment fails.

• The Subscription Customer Portal: What It Must Let People Do

  The portal is the screen your subscribers use most. The six actions it has to support, and why a separate login quietly costs you retention.

• Launching Subscriptions on an Established Shopify Store

  You already have customers who reorder. How to convert them to subscriptions without cannibalising revenue or discounting purchases that would have happened anyway.